IMAGEMOTION was approached by one of those retailers who had been looking to make the move to the digital space but wasn’t sure how. KOOKA, Edgy Montreal-based fashion boutiques, for the bold, fierce, and free-spirited women, that was looking for a new partner to support them in the development of their e-commerce operations, digital strategy and content marketing.
Our team developed a clear brand image for this trendy and yet rebellious boutique concept to elevate their look and build a brand culture. They created a full 360 marketing strategy that would compliment this new image, connect KOOKA with their target audience, advertise and grow their online presence, and ultimately generate sales. We also developed a Shopify E-commerce store.
Just in our first month of partnership, when comparing to the previous period, we saw an improvement on their Instagram profile of 1,545% in their audience growth, of 2488% in their impressions and of 3,450% in their engagement. These results were way beyond our forecasting and we cannot wait to see what other milestones we will accomplish with this exciting local brand!